With a background in Telecommunications engineering and over a decade in video streaming, I specialize in designing data-driven personalization strategies that transform how content connects with audiences.

My experience spans content metadata, recommendation engines, audience segmentation, and KPI analytics — helping streaming operators and telcos increase engagement, retention, and ad revenue.

I bring a hybrid mindset — part technologist, part strategist — uniting product vision, data intelligence, and user experience to deliver measurable results.